New Year’s Resolutions for Real Estate Agents in 2020


Many real estate agents are looking forward to the year 2020 because Millennials are expected to keep up with their homebuying streak. To capitalize on the market this year, it’s important to make and keep goals so you don’t fall behind the competition.

Here are some of the best New Year’s resolutions real estate agents should make in 2020 to.

Make Social Media Your Friend

If you haven’t joined the social media movement, it’s time to hop on board. Social media has become a marketer’s dream tool for reaching a wide audience and encouraging engagement. It’s also a great way to get leads. The key to successful social media marketing is to create interesting and engaging posts. It’s also wise to run contests regularly and accept suggestions and comments from your audience. Just make sure you have the ability to respond to comments or your audience will think you don’t care about them!

Use Marketing Templates

Templates make life easier in a lot of ways. From Excel spreadsheet templates to party planning templates, you can save a lot of time when you let someone else do the hard work for you. In the world of real estate, marketing templates can change your life for the better. Don’t believe it? Give them a try and see for yourself how amazing they are. Real estate marketing templates take the mystery out of building an effective marketing campaign. They help automate the process so you don’t become overwhelmed. You already have enough things to worry about, so let a good marketing template lighten your load.

Make It a Customer-Focused Year

You already know how important it is to keep your customers happy and in the spotlight, but it’s easy to slip every once in a while. After all, you have a lot of busy work competing for your attention. That’s why you should try to make 2020 the most customer-focused year you’ve had so far. Focus on making the entire home buying and selling process the best possible experience for your clients. Be positive, be communicative, and don’t forget to check in on past clients. One way you can provide peace of mind is by recommending your client purchase a home warranty. Home warranties can ensure that incidental repairs are covered without causing an undue financial burden on the new homeowner. They’ll love you for it and will be more likely to tell their friends all about you.

Aim for a Specific Number of Leads Each Month

It’s easy to scrawl “get more leads” in your New Year’s resolutions notebook and leave it at that, but you need to be more specific to get results. To really challenge and motivate yourself, choose a quantifiable goal. Do you want to get at least three leads per month, or will five be a better challenge? Make sure the goal requires effort but is perfectly reasonable and achievable.

Improve Your Business

In 2020, choose one specific way you will improve your business and chase your goal with hardheaded determination. For example, do you need to work on creating higher quality content? Does your website need a complete revamp? Once you figure out what you can improve, write your goal down as well as the steps you will take to achieve it.

With the right attitude and a few strategic resolutions, you can make 2020 the most unforgettable year yet for your real estate business. This list is a good starting point toward creating a year you can be proud of.